On Tuesday, December 1, 2015, charities, families, businesses, community centers, and students around the world will come together for one common purpose: to celebrate generosity and to GIVE.
This is a great opportunity for businesses, ministries, organizations and artists to pull together for the greater GOOD. Organizations can use this day to get donations & support from their communities. Businesses can use this day to demonstrate their hearts for others (which ends up being good for business)! We've spent YEARS helping organizations make the most of opportunities like these. Here are some quick tips to highlight your organization and make the world a better place:
Nonprofits, ministries & organizations:
This is a wonderful opportunity to share what you do and ASK for donations or support before the holidays.
We've helped organizations raise THOUSANDS of dollars in the last several years. Our quick four minute video will give you insight and we've included a few examples in our blog post.
Overall, Make sure you provide potential donors a link (or an address) to contribute and use the hashtag #givingtuesday on your social media.
This is a great opportunity for you TOO. On #GivingTuesday, you get to show your communities that your profits result in PROFIT for the community.
Statistics show that people want to give their business to companies that contribute to charity. Businesses should be building relationships with their audience & consumers on their social media feeds - not just driving sales. Highlighting partnerships with charitable organizations is VERY effective at building relationships.
An important note: This is not giving to toot our own horns OR giving so that we can get. This is giving because we're truly excited about creating change in our communities. Inviting others to share that is a GOOD thing - AND the giving WILL come back to us in the end.
Finally, remember: People want your heart more than your product - so taking advantage of #GivingTuesday is just as important for you.
Here's how to highlight an organization for #GivingTuesday:
Pick a charity or a nonprofit that you would like to highlight and support.
Then take a photo to celebrate the gift or record a brief :30 video about the organization telling why this organization is special to you. You can also invite others to give with you (provide a link if you choose this option).
If you feel led, you can tag your clients or customers who have given you business and enabled you to support your organization.